How to develop successful sales promotions
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How to develop successful sales promotions

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Published by American Management Association, AMA Extension Institute in [New York] (135 W. 50th St., New York 10020) .
Written in English

Subjects:

  • Sales promotion -- Handbooks, manuals, etc.

Book details:

Edition Notes

Includes bibliographical references (p. 117-121) and index.

StatementRobert J. Kopp.
SeriesThe Marketing management skills series
ContributionsAmerican Management Association. Extension Institute.
Classifications
LC ClassificationsHF5438.5. K68 1991
The Physical Object
Paginationxiii, 174 p. :
Number of Pages174
ID Numbers
Open LibraryOL1284889M
LC Control Number92143128

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